Bharti Airtel: A Trailblazer in Telecommunications

A Journey Through TimeAirtel, established in 1995, embarked on a journey that reshaped the telecommunicationslandscape in India and beyond. Founded by Sunil Bharti Mittal, Airtel started as a smallcompany providing telecommunication services and has grown into a global brand with apresence in over 18 countries. Pioneering Marketing StrategiesAirtel’s success isn’t merely about connectivity; it’s alsoContinueContinue reading “Bharti Airtel: A Trailblazer in Telecommunications”

Decoy Pricing

Decoy pricing strategy is a cognitive bias that you can use in your product and subscription pricing, in business and marketing in order to influence people’s decision making.
By using this guide, you’ll realise how the decoy pricing strategy works and lures you. How to use it as your marketing strategy to improve your financial dynamics.